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Optimizing Conversion Rate for the Mobile Web

Tim Ash was kind enough to invite me to speak at what turned out to be a great launch of Conversion Conference. It was great event and highly recommended. Many years ago we put an agenda together at Offermatica to do a conversion show but it never got off the ground. Finally now there is a conference that focuses solely on conversion rate optimization.

Tim challenged me to speak about Mobile and I had a lot of fun presenting. UX legend and the day's keynote speaker Jakob Nielsen was in the audience so I had to be on my best form. This deck doesn't do the preso justice but I know it was video taped so one day the whole enchilada might see the light of day. Until then...

Optimizing for the Mobile Web

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